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Related to: complex
... product or service, you may encounter this problem: people are not interested in your products and services because they are unaware of their need for it. This issue is both complex and challenging: ...
Information Architect: 1) the individual who organizes the patterns inherent in data, making the complex clear; 2) a person who creates the structure or map of information which allows others to find ...
Taxonomy by ZaragozaZaragoza Online

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Historically the term "information architect" is attributed to Richard Saul Wurman. Wurman sees architecture as "used in the words architect of foreign policy. I mean architect as in the creating of systemic, structural, and orderly principles to make something work--the thoughtful making of either artifact, or idea, or policy that informs because it is clear." [Wikipedia]
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